PLT’s Big Heart – McCall, ID




Art can convey messages too complicated to capture with just words. Art can not only tell a story, but inspire! Through PLT’s Conserving the Heart of Idaho project we combine art and conservation to bring awareness of PLT and land conservation, add beauty to our community and spark conversations.

Each Spring an Artist is selected to paint the BIG HEART in the theme of “Conserving the Heart of Idaho.” The finished heart is revealed at the annual Conservation Day BBQ in June, and then the heart moves to different locations throughout the summer and fall months, finally being auctioned off at the February SweetHEART Party & Auction.

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